What makes a great commercial? How do you describe a product and have it fit perfectly into the consumer’s life? These questions are asked in marketing committees and focus groups around the world. They have an idea, a simple, beautiful idea. They find a way to nurture that idea, to give what all ideas require,…
GasBuddy.com is a group of local website which offers an online method for website visitors to post and view recent retail gasoline prices. GasBuddy.com is operated by GasBuddy Organization Inc. One of the few things that are as volatile and unpredictable as the weather is gasoline prices. With constantly rising fuel prices it has become…
More than 750,000 consumers use Angie’s List to find high quality service companies and health care professionals in over 400 categories. From plumbers and painters to dentists and dermatologists, reviews come directly from homeowners in your area. Angie’s List is where you’ll find thousands of unbiased reports and reviews about service companies in your area….
myFICO® is the consumer division of Fair Isaac, the company that invented the FICO® credit risk score that lenders use. Starting in the 1960s, Fair Isaac sparked a revolution by pioneering credit risk scoring for the financial services industry. This new approach to lending enabled financial institutions to improve their business performance and expand consumers’…
So, do you have your netbook yet? I just spotted an Acer laptop with a solid-state drive on woot.com for less than $300.00. The netbook craze is sweeping the computer world. It’s has caught the Evil Empire that is Microsoft completely off-guard, and has bought life for XP as a result. But that’s not the…
In 2007, Microsoft released Vista amid much hoopla. Today, over a year later, Vista has been called a triumph by a select few. It has been reviled by many, many more. Vista supporters claim that its nbumbers compare very favorably with those of XP a year after its 2001 release. I was there. I don’t…
In 1984, Coca-Cola decided that the time was right to change the flavor of the most successful soft drink ever made. New Coke hit the store shelves, and promptly hit the bottom of consumers’ popularity. Like the proverbial fellow who can fall into a pile of something smelly and come up smelling like a rose,…
Eating is one of our most basic behaviors. Eating requires no intelligence at all. Witness how plants are capable of eating, and do so to stay alive. Now, here we are, high-powered super-smart humans. SURELY, with intelligence comes better eating habits, right? Well, check out today’s FamilyFirst pick and see what you think about that….
“Neither a borrower nor a lender be.” Poor Richard lived in an era when it was possible to be neither. However, times have changed. It is virtually impossible to live today without borrowing money. An investment that most of us will make is a mortgage. And in the world of mortgages, the principle of caveat…
I have a real love/hate relationship with my cell phone. It’s a very handy thing to have when I need to get hold of someone quickly. On the other hand, it always scares the dickens out of me when it buzzes. And it seems like, more often than not, it’s someone I really don’t want…