kids-in-mind.com

Unlike the MPAA, we do not assign a single, age-specific rating and we do not make recommendations. Instead we assign each film three distinct, category-specific ratings: one for SEX & NUDITY, one for VIOLENCE & GORE and one for PROFANITY. Each rating is on a scale of zero to ten, depending on quantity (more F-words, for instance, will mean a higher Profanity rating, and so on) as well as context (especially when it comes to the categories of sex, nudity, violence and gore, since they are not as easily quantifiable as profanity).
In addition to assigning three ratings, we also explain in detail why a film rates high or low in a specific category, and we include instances of SUBSTANCE USE, a list of DISCUSSION TOPICS (topics that may elicit questions from kids) and MESSAGES (what values the film conveys).
Please note that two movies which have received the same rating — let’s say a 9 in VIOLENCE & GORE — will not necessarily contain an equal amount of violence; they are only similar in the level of violence they contain. Plus, like most numerical rating systems, the numbers are inherently approximations (think of them as plus-or-minus-one). Only the detailed descriptions we provide with each review will give you the proper context.
Since our system is based on objective standards, not the viewer’s age or the artistic merits of a film, we enable concerned adults to determine whether a movie is appropriate for them or their children according to their own criteria.
As we never tire pointing out, we make no judgments about what is good or bad or anything else. We do not “condemn,” “critique” or “criticize” movies. And we don’t “praise” or “recommend” movies either. We advance no “beliefs” and we do not “preach” anything. We are not affiliated with any political party, any cultural or religious group, or any ideology. The only thing we advocate is responsible, engaged parenting. If one reads our reviews one will often find many instances where our descriptions are so detailed they seem absurd. But we’d rather err on the side of comprehensiveness. It’s up to parents to decide which details are useful to them and their family, and which ones they consider fatuous.


kids-in-mind.com

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